Four Points by Sheraton Hotel commits to comfort, consistency and impeccable service

The defining focus of newly opened Four Points by Sheraton Hotel, Accra will be the consistent delivery of comfort and exceptional service, rather than the physical appeal of the property alone, Mr Michael Cobblah a member of the Hotel’s Board of Directors has disclosed.

Speaking at a brief ceremony in Accra to introduce the hotel, Mr Cobblah said Four Points By Sheraton Hotel is positioning itself around service reliability, noting that guest experience is shaped by how consistently standards are applied at every touchpoint.

He trumpeted the Hotel’s promise of comfort, consistency and service excellence, adding that “these principles will guide staff training, internal processes and guest interactions.”

According to him, while the building may create first impressions, it is people and service culture that determine whether guests return. He stressed that management and staff remain central to translating brand standards into everyday guest experiences.

Mr Cobblah also noted that the hotel is designed to deliver dependable hospitality for both business and leisure travellers, with an emphasis on operational discipline and attention to detail.

“This hotel represents something broader. It is an investment in economic growth, employment, tourism, and community development. We believe it will not only serve guests but will also contribute meaningfully to the economy and position Accra as a destination of choice for business and leisure travelers alike. ,” Mr Cobblah stated.

Mr Michael Cobblah said the hotel was opening its doors with optimism and a strong sense of responsibility to its guests, partners, employees and the wider Ghanaian and international community. He noted that management was focused on growth, continuous learning and improvement as the hotel moves toward full operations, adding that the team was excited about what lies ahead and honoured to welcome its first guests.

Chief Executive Officer of Yamush Group of Companies, Mr Zibrim Yamusah, reinforced this focus, describing Four Points Accra as part of the group’s long-term commitment to service-led hospitality development.

He said the hotel reflects lessons learned from the group’s earlier properties, where sincere service and consistency were prioritised over scale. Mr Yamusah added that partnerships with international brands such as Marriott help strengthen internal standards and service delivery.

As Four Points Accra begins operations, management says the goal is to build trust with guests through reliable comfort and service, positioning the hotel as a dependable option within Accra’s increasingly competitive hospitality market.

The post Four Points by Sheraton Hotel commits to comfort, consistency and impeccable service appeared first on The Business & Financial Times.

Read Full Story