One of the leading brands of Guinness Ghana Brewery PLC, Malta Guinness, has joined the list of companies sponsoring the 2022 edition of Citi FM and Citi TV’s Heritage Caravan.
The Corporate Communications Manager for Guinness Ghana Brewery PLC, Philip Ashon, explained that this year’s caravan will afford the company an opportunity to celebrate Ghanaian heritage in a special way.
“You can’t think about any other platform currently, within a month of March that celebrates Ghanaian heritage or celebrates who we are as a people, our music, our drinks, our food much more than the Heritage Caravan series,” he said.
Mr. Ashon said Malta Guinness will highlight its Responsible Drinking Campaign as a way of promoting moderation in drinking habits during the caravan.
“It will be one of the features that people who are going to be on the Heritage Caravan are going to enjoy. It will give patrons a better understanding of some of the drinks that they consume on a daily basis, just so that when they pick up a drink, they will understand what goes into it.”
The Heritage Caravan, which has had impressive patronage so far, will be touring 8 regions of Ghana for 7 days; from March 5 to March 12, 2022, in the most epic way.
This year, the Caravan will start from the Greater Accra Region, and continue to the Central, Western, Bono, Northern, Upper East, Ashanti, and the Eastern Regions. It will make stops at historical sites in these regions, and patrons will have the opportunity to learn about compelling facts, and amazing cultural discoveries during these visits.
Aside from the education, exploration, and adventure anticipated for this year’s road trip, patrons will also be taken out on the razzle with a line-up of activities like a Bonfire Night, Boboobo display, a mini durbar with lots of local dishes and drinks, and the chance to form life-long bonds with other entrants.
The post Malta Guinness partners 2022 Heritage Caravan appeared first on Citinewsroom - Comprehensive News in Ghana.
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